Top 5 Music and Podcasts Apps in New Zealand Q1 2022

In the first quarter of 2022, the top 5 music and podcast apps in New Zealand demonstrated varied performance trends in terms of weekly downloads, revenue, and active users. Here’s a closer look at how each app fared.

YouTube Music saw a steady increase in weekly revenue, peaking at approximately $21.3K in the final week of February. Weekly downloads displayed a downward trend, starting at 2.7K in late December and dropping to around 1.8K by the end of March. The app maintained a relatively stable number of weekly active users, fluctuating around the 190K mark throughout the quarter.

SoundCloud: Discover New Music experienced a rise in weekly revenue, reaching a high of $6.5K at the end of February. Weekly downloads remained fairly consistent, ranging between 2.5K and 2K. The app's weekly active users showed a slight decline from 144K to 134K over the quarter.

TIDAL Music: HiFi Sound had a notable peak in weekly revenue of $2K in late February. Weekly downloads were highest in late January at 2.3K, but saw a gradual decline to around 1.1K by the end of March. The number of weekly active users increased steadily from 5.6K to 8.9K during the quarter.

Deezer: Music Player, Podcast showed a peak weekly revenue of $1.1K at the end of February. The app's weekly downloads fluctuated, peaking at 455 in late January and then decreasing to 173 by the end of March. Weekly active users increased from 2.4K to 2.7K early in the quarter but ended at approximately 2.2K.

Spotify - Music and Podcasts had a fairly stable weekly revenue, peaking at $806 in mid-March. The app saw a high number of weekly downloads, starting at 13.3K in late December and stabilizing around 7.4K by the end of March. Weekly active users remained consistently high, with slight fluctuations around the 1.2M mark.

The data for this analysis was sourced from Sensor Tower, where more detailed insights can be found.